Post on 11-Apr-2017
transcript
Event ExperienceDrive Attendee Engagement.. the Digital Way
What is Attendee Engagement ?Engagement is about generating satisfaction, participation, loyalty, and advocacy
among attendees. After all, it’s not about us,
IT IS ABOUT THEM !
Use Wi Fi & Beacons Technology to achieve engagement
Basic ModelFree Wi Fi Access with Cisco Meraki
People who go to events like conferences, awards, seminars want to
have a special day and tell their colleagues all about it on Social
Media or through email.
By providing free WiFi access at your venue you are enabling
your attendees to do what they want to do. In exchange you gather
information on your attendees background allowing you to
promote the venue to an ever-growing number of people.
Basic ModelSplash Screen - Log in Information
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Attendees can access Free Wi Fi service by doing one of the
following actions:
Choose the social media network they want to login
with (preferred LinkedIn)
“Like” the venue or event facebook page
Check-in to the venue or event through facebook
Provide personal information (e.g. email, phone number)
Answer a customized survey
Basic ModelVenue Navigation
When attendees sign in to get wifi access a
landing page of floor map will appear. This is a
great way of telling your attendees where they
are and directing them to their desired locations
within the venue.
With access to Cisco Meraki statistics, you can recognize
hotspots and be alert about locations that are overcrowded
and more prone to security breaches.
Basic ModelCommunication Campaigns
You can communicate with your attendees through
email or sms, tell them about:
Articles or case studies published by your speakers
relevant to the seminar/conference content.
Communicate sale on tickets for double registration
to your next big event.
Date and Place for your upcoming events. Directing them
to the registration forms.
& many more…..
Basic ModelReporting Event's analytics
Visitors vs Connected people
Engagement/Time Spent in the event
Demographics (Male, Female, Ages etc)
Vendor Devices and OS
Bandwidth demands and most used apps or sites
Participant's List using
WiFi Login
Electronic Draws for Prizes
based on the List
Evaluate your available
reports
Pro ModelCisco WebEx Sessions
Connect People across the world..
Have a webinar or a foreign guest speaker.
You will be connected via audio and you can share
content from your computer which lets you see the
same things at the same time.
Better than Being There
Pro ModelReal Time Feedback, Q & A, Sponsor Exposure
Facilitate live Q&A...without running around with a
microphone!
Give your attendees the ability for real time feedback
during the presentations!
Give your sponsors exposure with promo messages
delivered to attendees!
Allow attendees to see what questions have already been asked, and update them so the speaker will know which to answer first.
Event SectionRegistration, Check in, Venue map,
Personalized Agenda, Session Polling, Live Q&A, Sponsor Notifications,
Feedback, Game
Session RecommendationsAccording to each attendee profile
info and attendance history, suggest events of the same interest.
Push NotificationCreate personalized push notification
campaigns to communicate with attendees in real time.
Members ProfileCreate your digital profile and get informed of your loyalty points and gifts or coupons you can redeem.
Saved PresentationsSave your favorite material from any event and access or share it whenever you want.
Follow SpeakersFollow your favorite speakers and get notified when and where they are going to present next.
Enterprise ModelEvent Mobile App
Educate your attendees to switch on Bluetooth technology and download the event mobile app.
Real Time Personalized Communication.
Send Gamified content at an event for loyal members in
order to gain points.(scratch and win, haunting treasure etc.)
Send personalized push notification with a context related to the exact location of attendees.
Enterprise ModelBeacons Technology
Before the event During the event After the event
Smart RegistrationNetworking1-1 AppointmentsChoose Sessions
Fast Check – in Venue Navigation Personalized AgendaSponsor Exposure Session Polling – Interactive contentLive Q&ALoyalty Program
Feedback Personalized Event Follow up Session Recommendations
Enterprise ModelSchedule your activities
Marketing ReportsCampaign Effectiveness
Product Related CampaignsLoyalty Related Campaigns
Loyalty ReportsLoyalty Members Growth
Average Basket ValueInactive members
Mobile Analytics
Presence AnalyticsProximity ReportsEngagement ReportsDevices used in store
Average Stay on mobile appTime Period on each screenExit from which screen
Evaluating Reports
WANT ATTENDEE ENGAGEMENT SOLUTIONS
FOR YOUR EVENT?SiEBEN will be happy to help you
Contact Us Now
www.sieben.gr
www.linkedin.com/company/sieben.gr
www.facebook.com/sieben.gr/
sales@sieben.gr